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	<title>Comments for Fred&#039;s Blog</title>
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	<link>http://fred.ie</link>
	<description>Better technology &#38; life</description>
	<lastBuildDate>Wed, 30 Nov 2011 19:48:14 +0000</lastBuildDate>
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		<title>Comment on Movember by Movember Cupcakes &#124; russellskitchen</title>
		<link>http://fred.ie/2011/11/22/movember/#comment-118</link>
		<dc:creator><![CDATA[Movember Cupcakes &#124; russellskitchen]]></dc:creator>
		<pubDate>Wed, 30 Nov 2011 19:48:14 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=408#comment-118</guid>
		<description><![CDATA[[...] Movember (fred.ie) [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Movember (fred.ie) [...]</p>
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		<title>Comment on Ideas are Worthless. Action is Priceless. by Fred</title>
		<link>http://fred.ie/2011/10/07/ideas-are-worthless-action-is-priceless/#comment-113</link>
		<dc:creator><![CDATA[Fred]]></dc:creator>
		<pubDate>Sun, 09 Oct 2011 08:07:04 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=366#comment-113</guid>
		<description><![CDATA[Good point! 

And no-one better than Steve Jobs to bring an idea into reality. His attention to detail meant the end product/service was easy to use, nice to look at, solved real-world problems, etc.]]></description>
		<content:encoded><![CDATA[<p>Good point! </p>
<p>And no-one better than Steve Jobs to bring an idea into reality. His attention to detail meant the end product/service was easy to use, nice to look at, solved real-world problems, etc.</p>
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		<title>Comment on Ideas are Worthless. Action is Priceless. by Greg</title>
		<link>http://fred.ie/2011/10/07/ideas-are-worthless-action-is-priceless/#comment-112</link>
		<dc:creator><![CDATA[Greg]]></dc:creator>
		<pubDate>Fri, 07 Oct 2011 23:04:15 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=366#comment-112</guid>
		<description><![CDATA[For the week that&#039;s in it..... Xerox developed the mouse after Doug Englebart invented it.... But Steve Jobs spotted the potential and made it a reality!  I&#039;d add &#039;perseverance&#039; in with &#039;action&#039;!  As Edison said of his many attempts at making lightbulbs ... &quot;I have not failed, I have just found 10,000 ways that won&#039;t work&quot;]]></description>
		<content:encoded><![CDATA[<p>For the week that&#8217;s in it&#8230;.. Xerox developed the mouse after Doug Englebart invented it&#8230;. But Steve Jobs spotted the potential and made it a reality!  I&#8217;d add &#8216;perseverance&#8217; in with &#8216;action&#8217;!  As Edison said of his many attempts at making lightbulbs &#8230; &#8220;I have not failed, I have just found 10,000 ways that won&#8217;t work&#8221;</p>
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		<title>Comment on Promote Word-of-Mouth by Mike McGrath</title>
		<link>http://fred.ie/2011/05/07/promote-word-of-mouth/#comment-109</link>
		<dc:creator><![CDATA[Mike McGrath]]></dc:creator>
		<pubDate>Wed, 01 Jun 2011 11:47:06 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=95#comment-109</guid>
		<description><![CDATA[Great advice Fred especially as the Irish certainly love to natter]]></description>
		<content:encoded><![CDATA[<p>Great advice Fred especially as the Irish certainly love to natter</p>
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		<title>Comment on Getting into the Loop by Fred</title>
		<link>http://fred.ie/2011/05/16/getting-into-the-loop/#comment-102</link>
		<dc:creator><![CDATA[Fred]]></dc:creator>
		<pubDate>Mon, 16 May 2011 22:28:09 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=239#comment-102</guid>
		<description><![CDATA[Hiya Greg. That is a perfect name for it. Cheap and effective just-in-time marketing vs. expensive and slow brand building.]]></description>
		<content:encoded><![CDATA[<p>Hiya Greg. That is a perfect name for it. Cheap and effective just-in-time marketing vs. expensive and slow brand building.</p>
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		<title>Comment on Getting into the Loop by Greg</title>
		<link>http://fred.ie/2011/05/16/getting-into-the-loop/#comment-101</link>
		<dc:creator><![CDATA[Greg]]></dc:creator>
		<pubDate>Mon, 16 May 2011 16:41:55 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=239#comment-101</guid>
		<description><![CDATA[Sounds like you could call it JIT marketing! &#039;Just in time&#039; is used mostly in manufacturing to ensure you don&#039;t carry too much stock and the stock arrives just as it&#039;s needed. So similarly with your model you don&#039;t &#039;carry&#039; too much advertising costs and instead work out how to get the advertising to arrive at the time the customer is about to make their buying decision. Couple that with a &#039;moments of truth&#039; type service model and I think it would be a winner! Pretty much the holy grail though I think, there&#039;s many a company working on customer analytics to try and achieve it!]]></description>
		<content:encoded><![CDATA[<p>Sounds like you could call it JIT marketing! &#8216;Just in time&#8217; is used mostly in manufacturing to ensure you don&#8217;t carry too much stock and the stock arrives just as it&#8217;s needed. So similarly with your model you don&#8217;t &#8216;carry&#8217; too much advertising costs and instead work out how to get the advertising to arrive at the time the customer is about to make their buying decision. Couple that with a &#8216;moments of truth&#8217; type service model and I think it would be a winner! Pretty much the holy grail though I think, there&#8217;s many a company working on customer analytics to try and achieve it!</p>
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		<title>Comment on Minimum Viable Product by Tom A</title>
		<link>http://fred.ie/2011/05/09/minimum-viable-product/#comment-96</link>
		<dc:creator><![CDATA[Tom A]]></dc:creator>
		<pubDate>Fri, 13 May 2011 09:10:23 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=326#comment-96</guid>
		<description><![CDATA[Hi Fred, Great advice and I&#039;m really enjoying your blog posts - very handy for someone like me starting out with my own business.  Looking forward to more posts!

Tom]]></description>
		<content:encoded><![CDATA[<p>Hi Fred, Great advice and I&#8217;m really enjoying your blog posts &#8211; very handy for someone like me starting out with my own business.  Looking forward to more posts!</p>
<p>Tom</p>
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		<title>Comment on Forgiveness is Easier than Permission by Gianni</title>
		<link>http://fred.ie/2011/05/06/forgiveness-is-easier-than-permission/#comment-93</link>
		<dc:creator><![CDATA[Gianni]]></dc:creator>
		<pubDate>Fri, 06 May 2011 16:08:27 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=317#comment-93</guid>
		<description><![CDATA[Amen to that!

Funny because I went ahead and did something yesterday re: a new project and the other people involved loved it :-)]]></description>
		<content:encoded><![CDATA[<p>Amen to that!</p>
<p>Funny because I went ahead and did something yesterday re: a new project and the other people involved loved it <img src='http://s0.wp.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>Comment on Doing Business on the iPad by John Purcell</title>
		<link>http://fred.ie/2011/02/16/doing-business-on-the-ipad/#comment-91</link>
		<dc:creator><![CDATA[John Purcell]]></dc:creator>
		<pubDate>Sun, 06 Mar 2011 11:32:43 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=281#comment-91</guid>
		<description><![CDATA[Thanks for that Fred. Using the note app now. Hope you are well. John]]></description>
		<content:encoded><![CDATA[<p>Thanks for that Fred. Using the note app now. Hope you are well. John</p>
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		<title>Comment on Doing Business on the iPad by Tweets that mention Doing Business on the iPad « Fred's Blog -- Topsy.com</title>
		<link>http://fred.ie/2011/02/16/doing-business-on-the-ipad/#comment-90</link>
		<dc:creator><![CDATA[Tweets that mention Doing Business on the iPad « Fred's Blog -- Topsy.com]]></dc:creator>
		<pubDate>Wed, 16 Feb 2011 18:32:34 +0000</pubDate>
		<guid isPermaLink="false">http://fred.ie/?p=281#comment-90</guid>
		<description><![CDATA[[...] This post was mentioned on Twitter by Helen Cousins, Fred, DoneDeal.ie. Fred, DoneDeal.ie said: From blog: Doing Business on the iPad: I must confess, I am a massive iPad fan. The iPad is great for games, but... http://bit.ly/fZ0C5X [...]]]></description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Helen Cousins, Fred, DoneDeal.ie. Fred, DoneDeal.ie said: From blog: Doing Business on the iPad: I must confess, I am a massive iPad fan. The iPad is great for games, but&#8230; <a href="http://bit.ly/fZ0C5X" rel="nofollow">http://bit.ly/fZ0C5X</a> [...]</p>
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